Shopify Audiences: The Retail Media Player to Watch in 2023

Shopify Audiences: The Retail Media Player to Watch in 2023

Shopify Audiences is a powerful tool that can help Shopify Plus merchants find more buyers across all major ad platforms with personalized audience lists and insights available only on Shopify. It is free and available exclusively to Plus merchants using Shopify Payments and operating in the US or Canada. What is Shopify Audiences? Shopify Audiences is a tool that helps Shopify merchants create and manage audience lists for targeted advertising. Audiences use a variety of data points, including customer demographics, purchase history, and browsing behavior, to create these lists. Why is Shopify Audiences…Read more
Social ecommerce gets more interactive

Social ecommerce gets more interactive

Social media is taking over commerce. Every month, 95% of working-age internet users visit social media platforms. Gen Z now uses social media to research brands more often than they use search engines. The rest of the population isn't far behind. Social networks have become the second most popular method global consumers use to search for products to purchase. eMarketer estimates the social commerce sales in the United States alone will double its 2020 sales in 2023, exceeding $56 billion. Global sales will be well past the trillion mark in 2023 and break…Read more
How KOR Water is Growing More with Shopify After Migrating from Magento

How KOR Water is Growing More with Shopify After Migrating from Magento

Reason for migration Security issues with magento Had to manage server maintenance Scaling business using multiple sales channels Centralized inventory for multiple sales channels Our Process After discussing requirement with client, we added all task to Asana which is task management software. It's easy to track & communicate task specific using task management software. We migrated all products, categories, customers, orders on Shopify & created a fresh look on Shopify. SEO friendly migration which is the important step was also carried out to retain SEO & traffic after migration. Results Listen Kor Water founder…Read more
50 Ways to Drive Sale for Your E-commerce Website

50 Ways to Drive Sale for Your E-commerce Website

You've got a product. You've taken product photos and written product descriptions. You've set up your online store, populated it with great content and launched it to the world. If you are looking for e-commerce development agencies, we are happy to help you. You can also find the list of  top eCommerce Development Companies agencies here. Now what? Now it's time to sit back and watch the traffic and sales come flooding in, right? Read "50 Ways To Make Your First Sale" Here's what you'll learn in the guide: Make Friends on Facebook…Read more
Magento to Shopify or Shopify Plus SEO Friendly Migration: Detailed Guide for Small to Large Retailers

Magento to Shopify or Shopify Plus SEO Friendly Migration: Detailed Guide for Small to Large Retailers

Planning on switching to Shopify? Would like to see how Shopify back-end looks? Click this image for free Shopify trial: Many retailers wish to migrate the website to Shopify, but they are afraid of losing traffic so the business after migration. This post covers the complete & step by step migration re-platforming/re-branding guidelines/checklist for your web store. Source Platforms: Magento, Yahoo, Woo-commerce, Bigcommerce, CS Cart, Cubecart, Drupal Commerce, IBM WebSphere Commerce, Netsuite, OpenCart, PrestaShop, Shopware, Volusion, X-Cart, Yahoo! Ecommerce, Zen Cart, nopCommerce, osCommerce, Spree or any other. This guide is applicable to all…Read more
How Ivysport is Growing More with Shopify After Migrating from Magento

How Ivysport is Growing More with Shopify After Migrating from Magento

Reason for migration Security issues with magento Had to manage server maintenance Scaling business using multiple sales channels Centralized inventory for multiple sales channels Our Process We use Asana which is task management software. It's very easy to work, track, discuss progress using task management software. We migrated all products, categories, customers, orders on Shopify & created a fresh look on Shopify. SEO friendly migration which is the important step was also carried out to retain SEO & traffic after migration. For inventory management, we are using stitch labs. Results Listen Ivysport founder Eric…Read more
WHY CARDS ARE THE FUTURE OF THE WEB

WHY CARDS ARE THE FUTURE OF THE WEB

Cards are fast becoming the best design pattern for mobile devices. We are currently witnessing a re-architecture of the web, away from pages and destinations, towards completely personalised experiences built on an aggregation of many individual pieces of content. Content being broken down into individual components and re-aggregated is the result of the rise of mobile technologies, billions of screens of all shapes and sizes, and unprecedented access to data from all kinds of sources through APIs and SDKs. This is driving the web away from many pages of content linked together, towards…Read more
E-commerce trends: the difference between winning & almost winning

E-commerce trends: the difference between winning & almost winning

No marketer needs to be told the value of data in informing and measuring the success of a campaign, but search trend data, in particular, can seem overwhelming, especially if content and SEO departments aren’t always joined up or organized efficiently enough to build a solid strategy from a large scope of data. Search data can be overlooked, or at least not used to its full potential, in planning marketing and content strategies around seasonal events. As a marketer, you’re constantly challenged with targeting people at the right time. Search trend data not…Read more
How We Doubled MyLucasOil’s Sales Immediately After Migration from Magento to Shopify

How We Doubled MyLucasOil’s Sales Immediately After Migration from Magento to Shopify

Yes, you read right. Mylucasoil got 2x increase in sale immediately after migration. We migrated Mylucasoil.com from Magento to Shopify after the first week of April 2018. When we measured the sales from 20 April to 20 May 2018, results were awesome i.e. 2x increase in sales. Many merchants are afraid to switch due to SEO concerns. If there is an opportunity, it’s always good decision & if you do it right, there is a way to retain traffic, SEO & there is an opportunity to grow even better. You might be wondering…Read more
How TCA Vapor is Growing More with Shopify After Migrating from WooCommerce

How TCA Vapor is Growing More with Shopify After Migrating from WooCommerce

Reason for migration Site attacked multiple times WordPress sites always have security issues Need of centralized inventory for online & offline store Shopify POS Our client was frustrated with repeated attacks on WordPress woo-commerce sites. After migrating to Shopify, they are getting seamless experience, smooth & growing business. Shopify POS has made management for online & offline store super easy using inventory system. When they were on woo-commerce, they used to allot separate inventory for online store & offline store. Results Abandoned cart recovery: +13% Site speed: +30% Conversion rate: +30% Core product…Read more
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